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This spring and summer show your clients that there is hope for outdoor living spaces! Outdoor living is getting all the attention these days, forcing vendors to consistently provide new and exciting pieces for their clients’ backyards, lake houses, beach homes, and mountain retreats. Here at AdenWorks we are trying to provide you with rustic teak furniture that has new looks, new pieces and new ideas for you to provide for your clients.
People across the world are becoming more and more attracted to the great outdoors and its preservation. Mother Nature is getting a lot of attention right now, and it is well deserved. Due to all of the attention nature is receiving, people are beginning to take time to observe the true beauty and wonderful our world possesses. And now that it is springtime people want to spend all of their time outside enjoying the weather.
I have spoken about this in the past few blogs. I feel that it is such a critical point I wanted to spend some time today discussing it further. Most people want the inside of their home to be absolutely beautiful. The home speaks loudly about the person or family living there. It is a blank canvas where people can fully express themselves.
I was working recently with a photographer on a home shoot. We walked in and were overwhelmed by the beauty, style and sophistication of this home. We felt like we were at some luxury resort. Each room had been given acute detail in every element. We went around creating stunning pictures of this exquisite home.
However, then it came to the backyard shoot. We left the stunning home and entered their backyard complete with pool, fountains, fire pit lounge and two grilling stations. You would assume that with a house as beautiful as it was, the backyard would be equally stunning. Unfortunately, the backyard lacked the style, sophistication and uniqueness of the home. Instead the backyard was covered with tables, chairs and benches lacking character and flair. The inside of the home was filled with the personality of the family, but the outdoors looked like something you would see in an everyday garden magazine.
This morning I was thinking about the home and I realized why the backyard was so disappointing. The designer had put all the effort into the inside of the home and no effort on the outside of the home. So we went from exquisite to average. It was as if the outdoor furniture was an afterthought and unimportant. It was obvious that the homeowners had a lot of style and personality but their reflection was lost once you entered the backyard.
I believe that the home, in its entirety, should reflect the person, couple, or family, and I am sure that you as retailers and designers hold the same philosophy. If we didn’t we wouldn’t be offering furniture for both indoor and outdoor living spaces. So hopefully you will focus this spring and summer time on providing your clients with outdoor furniture that truly speaks to their character. You want to create an atmosphere where people are connected to particular pieces and styles. You want to offer unique, one-of-a-kind pieces. You want to present them with a new outlook on outdoor living and show them that their indoor spaces and backyard can intertwine through creative design.
As a designer, my goal is to create pieces that will appeal to your customers. Here at AdenWorks our hope is to reach your needs when it comes to rustic furniture. We want to consistently provide sturdy, eco-friendly, handmade, indoor and outdoor furniture that you can rely on.
May 20th, 2008 at 2:46 pm
This blog about rustic furniture is very informative. This post keeps me going back to the basics of selling furniture. Sometimes it is easy to forget because I get so caught up with everything else going on in the store. Thanks for the input.
May 21st, 2008 at 4:40 pm
Thank so much Karen - I will try to remain as helpful as possible. Let me know if you have any suggestions.